Red Chief plans retail expansion with multi-brand format Zuup
Red Chief has launched its multibrand format store Zuup in Gorakhpur to strengthen its retail presence in the Indian footwear market.
Red Chief plans retail expansion with multibrand store Zuup – Zuup
Zuup stores will offer Red Chief footwear alongside 100 national and international brands like Lee Cooper, Inc.5, Nike, Adidas, Puma, Skechers, Asics, Reebok, Crocs, Woodland, and Campus, among others.
The company’s first Zuup store was inaugurated by Bollywood actor Jimmy Shergill, along with managing directors Manoj Gyanchandani.
Commenting on the launch, Shergill in a statement said, “I have never seen so many options under one roof before. ZUUP truly feels like a footwear wonderland for families wherein one can find shoes in just one visit! In fact, I was mesmerized looking at the response of shoppers who were enjoying their shopping and buying multiple footwears in one go.”
Manoj Gyanchandani added, “Zuup has been launched with the purpose of creating a one-stop solution for all footwear needs, eliminating the hassles of visiting multiple stores. Along similar lines, Zuup stores are designed to transform the way families shop for footwear. We have brought the world of shoes together with over 100 plus brands and 3000 plus styles for men, women, and kids.”
Red Chief currently sells through multi-brand outlets, exclusive stores and leading e-commerce platforms in India.
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