Snitch expands into private care, fragrances, and equipment
Menswear model Snitch it increasing into new product classes and just lately launched its maiden skincare and haircare line. The model can be launching new males’s fragrances and equipment to bolster its portfolio and provide an entire aesthetic answer for Indian males.
Merchandise from Snitch’s new private care line – Snitch- Fb
Snitch’s new males’s private care line options hair oils, shampoos, conditioners, and face washes amongst others, the model introduced on Fb. With black packaging and the identify ‘Gents’s’, the road is designed to attraction to Indian males of many ages.
Snitch has additionally launched a perfume line for males with scents together with ‘Noir Membership’, ‘Savage’, and ‘Shut Name’. By way of equipment, the model has launched a brand new line of espadrille footwear for the summer time season.
“Within the final fiscal yr, we closed at Rs180 crore Gross Merchandise Worth,” Snitch’s founder Siddharth Dungarwal advised Pictures Retail in an interview. “We might be closing at Rs 400 [crore] GMV by the top of this fiscal yr and the projected GMV can be Rs 600 crore by the top of the yr 2024.”
Together with increasing its product classes, Snitch additionally plans to develop its brick-and-mortar footprint throughout India. The model has retailer openings deliberate for cities together with Mumbai, Rajkot, and Chennai in addition to within the states of Karnataka and Gujarat.
Siddharth Dungarwal launched Snitch in 2020 and the label gained notable visibility when it featured on entrepreneurial tv present Shark Tank India, season two the place it secured an funding providing from all the ‘Sharks’ (well-known entrepreneurs). The model has shops in Bengaluru and Surat and in addition retails from its direct to buyer e-commerce retailer.
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