Etchcraft Emporium eyes worldwide and product class growth
Personalise-able jewelry model Etchcraft Emporium plans to broaden past India and enter the US market. The Indian model additionally plans to broaden its product choice with 200 new designs.
A customized butterfly pendant by Etchcraft Emporium – Etchcraft Emporium- Fb
“We’re thrilled to embark on this momentous journey of worldwide growth,” mentioned Etchcraft Emporium’s co-founders Vidhan Jain and Raghav Bansal, Indian Retailer Bureau reported. “Our mission has at all times been to adorn each second with brilliance, and with this growth, we intention to light up the lives of connoisseurs worldwide with our distinctive artistry.”
Etchcraft Emporium affords immediate customisation on its style jewelry at its brick-and-mortar shops and in addition its direct to buyer e-commerce retailer. The model is assured that the US market affords vital development potential by way of connecting with non-resident Indians and different shopper demographics.
The model reported that it has processed roughly 80,000 orders thus far within the ongoing 2024 monetary 12 months. Etchcraft Emporium expects its worldwide growth to extend its order quantity and the label goals to arrange a retail presence in among the world’s main cities this 12 months. The model additionally not too long ago handed the three lakh buyer milestone, it introduced on Fb.
Etchcraft Emporium’s newest designs embody bangles which might be engraved with names, glowing butterfly pendants, and watches the place the face might be customised. The model has a primarily western model and in addition creates some fusion model merchandise.
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