Nykaa launches first ‘On Development’ magnificence retailer in Aurangabad
Multi-brand magnificence retailer Nykaa has opened its first ‘On Development’ retailer in Aurangabad to bolster its brick-and-mortar presence in Maharashtra and produce a number of Indian and worldwide manufacturers to the town.
A picture from Nykaa’s new multi-age skincare marketing campaign – Nykaa- Fb
“We’re spreading our magnificence magic to Aurangabad,” introduced Nykaa on its official Linkedin web page. “Our latest On Development retailer marks our debut on this vibrant metropolis, providing cult favorite manufacturers like Huda Magnificence, Maybelline New York, The Strange, Nykaa Cosmetics, Kay Magnificence, Dot & Key, Laneige, E.l.f. cosmetics, Minimalist and plenty of, many extra!”
The brand new retailer has a white façade with its signature sizzling pink brand. Nykaa’s On Development shops give attention to manufacturers that are trending on its e-commerce retailer and which resonate with Gen Z and millennial buyers versus its ‘Nykaa Luxe’ shops which give attention to premium magnificence and private care manufacturers. Nykaa additionally runs various kiosks in malls throughout India.
“Our journey to this milestone demonstrates the super assist and love from our superb prospects,” wrote the enterprise on Linkedin. “Aurangabad, get able to dive right into a world of magnificence as we carry our intensive vary of manufacturers and skilled recommendation for all of your magnificence wants! Wanting ahead to seeing you at, Nykaa On Development, Unit Nos. 7 and eight, Khatod Complicated, Nirala Bazar, Aurangabad.”
Nykaa counts over 180 magnificence shops throughout India, in line with its web site. The enterprise is run by FSN E-Commerce Ventures, launched by entrepreneur Falguni Nayar.
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