Singapore’s Restricted Edt opens first India retailer in Gurugram
Singapore-based multi-brand sneaker retailer Restricted Edt has opened its first brick-and-mortar retailer in India to retail a various vary of worldwide footwear manufacturers within the nation. The shop is situated inside Gurugram’s Atmosphere Mall and measures 1,500 sq. ft.
Inside the brand new Restricted Edt retailer in Gurugram – Restricted Edt
“The centre of the shop is dominated by a round POD which homes a ‘Vault’ of uncommon sneakers inside,” mentioned Restricted Edt’s founder Mandeep Chopra in a press launch on January 12. “This unique part is reserved for our VIP members who we goal to provide higher entry to unique releases. We additionally goal to showcase extra unique merchandise from all the principle manufacturers in addition to introduce new to market footwear and streetwear manufacturers to India.”
The shop’s inside has a spaceship theme with a color palette of cool black and gray tones. Options reminiscent of clear LED shows, 3D results, and interactive screens are designed to provide consumers a futuristic purchasing expertise whereas highlighting the shop’s restricted version sneaker and attire choice.
Mandeep Chopra launched Restricted Edt in 2003 in Singapore and the enterprise specialises in sneaker and streetwear tradition. Restricted Edt has been concerned in quite a few sneaker collaborations within the Asian area together with a Monsoon Patrol venture with Asics Sportstyle, a City Islander collection with New Stability, and a three-part adidas Originals pack to have a good time the shop’s Singaporean heritage.
“India holds immense potential, and with household ties, it was a pure selection for Restricted Edt’s enlargement,” mentioned Chopra in regards to the enterprise’ entry into the Indian market. “This marks the start of our journey in India. Whereas anticipating extra shops sooner or later, we’re specializing in constructing a strong basis, one step at a time.”
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