Swiss Magnificence expands India providing with new holographic eyeliner vary
Cosmetics model Swiss Magnificence has diversified its product choice and launched what it describes as India’s first holographic eyeliner vary to have interaction with Gen Z customers throughout the winter festive season.
Swiss Magnificence introduced that its new eyeliner vary is an India first – Swiss Magnificence- Fb
“Expertise the magic of our latest Holographic Eyeliner,” introduced Swiss Magnificence on Fb. “Multi-chrome shades that add depth and dimension to your eyes, making each look pop! Categorical your type with six mesmerising shades that allow you to discover limitless eye make-up potentialities. Keep smudge-proof and waterproof all day lengthy, flaunting vibrant, long-lasting colors that stand out with out a trouble.”
The eyeliners are priced at Rs 499 and are designed to supply a excessive finish product at an inexpensive value level. The eyeliners have a extremely pigmented system with a color altering impact which exhibits two hues directly, Indian Retailer Bureau reported.
The vary has launched with six color choices: Northern Lights, Stardust, Meteor, Milky Manner, Nebula, and Colored Earth. The product’s system is designed to be lengthy lasting and the vary is each paraben-free and vegan.
Swiss Magnificence is headquartered in Gurgaon and retails by way of its direct to buyer e-commerce retailer and on quite a few multi-brand platforms, in response to its Fb web page. The enterprise not too long ago partnered with Bollywood superstar Tapsee Pannu who has starred in its most up-to-date model campaigns.
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