Lee opens new denim retailer in Bengaluru
US-based denim and informal put on model Lee has opened an unique model outlet in Bengaluru. Positioned on the metro’s Business Road, the shop launched with the model’s winter assortment and just lately launched marketing campaign starring Bollywood celeb Sara Ali Khan.
A glance from Lee’s new winter assortment – Lee India- Fb
“Lee has simply opened its doorways on the upscale excessive road of Business Road, Bengaluru,” introduced Ace Turtle on Linkedin. “Get able to step right into a world the place fashion meets consolation in our newest Lee retailer. Whether or not you’re in search of traditional cuts or the most recent tendencies, our new retailer has all of it for each women and men.”
The brand new retailer is designed to have a fascinating, youthful really feel and incorporates ‘Lee doodle artwork’ to create a vibrant and full of life look. Together with its newest assortment, the shop shows its newest campaigns that includes Sara Ali Khan and musician King.
In India, Lee retails on a franchise mannequin and has signed a licensing cope with home of manufacturers Ace Turtle, which retails the model with an omni-channel strategy. Ace Turtle additionally retails manufacturers together with Wrangler and Toys ‘R’ Us within the nation.
Henry David Lee launched the Lee model in Kansas, US in 1889 as a workwear label. The model is now run by Kontoor Manufacturers, which additionally markets denim beneath the Wrangler and Rock & Republic model names.
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